“What the f*ck?” Wednesday

WTF is wrong with the Wisconsin Tourism Federation? They had THE BEST ACRONYM EVER, and then they totally went and rearranged the words in their name. So now, instead of WTF, they are TFW. Blah.

Their website (http://www.witourismfederation.org/) says they changed it so it would “no longer distract from their mission.”

WTF, TFW? Think of the clever advertising you could do with “WTF” … for example:

– “Haven’t been to Wisconsin lately? WTF!”
– “Hey France, we have better cheese than you. WTF!”

SO many possibilities.

8 thoughts on ““What the f*ck?” Wednesday

  1. I discovered the other day that my computer has a program called "wtf" which you can use to translate abbreviations. Sadly, its databases don't know anything about the Wisconsin Tourist Federation.

    It does know what BS stands for, though 😉

  2. Rhonda, so good to see you're still blogging. Well done. Just popped by to say hi and let you know I'm back to doing my Word Imperfect blog at last. Hope to see you there.

  3. Not to mention ALL the free news time (aka advertising) they would have gotten if they would have really run with WTF… man… wtf were they thinking?

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.